PROJECT TITLE
Dwight Bentel Hall (DBH) Advenue
PROJECT EXPECTATIONS / DELIVERABLES
Work as a collective to showcase your work across creative subjects and industries. Create a campaign to promote the event, consider PR. And, of course, create a digital space that will help with promotion. You will need to designate roles and tasks so the process runs smoothly. Will you need a venue? Who will be your target audience? Will you need to fundraise? As a class, we are uniting as a team to curate a showcase featuring a variety of our advertising projects. This showcase could manifest as an event, a book, a documentary, an exhibition, or any other format that effectively showcases our collective work.
CLASS / PROFESSOR
Spring 2024: ADV 131 Section 01 Portfolio 2
Professor John Delacruz
Meet the Spring 2024 Portfolio 2 class!
OUR DIRECTION
As a team, we decided to create a 3D digital gallery (website featuring videos and images) via newart.city, which is a virtual exhibition toolkit for digital art created by SJSU alumni.
The concept revolves around transforming a real 3D street into a virtual canvas, allowing people to explore it as if they were walking through a gallery. Our projects are set up around the street like ads, creating an immersive experience for viewers.
INSPIRATION / MOODBOARD
BRANDING
Step into the virtual world of DBH Advenue, where art comes alive in a dynamic 3D escape that invites you to explore the depths of creativity and imagination. Curated over the course of the year, this immersive experience showcases the diverse talents of 15 artists and creators, each bringing their unique perspective to a bustling city scene.
But DBH Advenue is more than just a gallery—it's a journey into the minds of the artists themselves. As you wander through the virtual streets, you'll gain insight into their inspirations, passions, and creative processes. Each piece of artwork tells a story, inviting you to delve deeper into human expression.
From vibrant street art to intricate digital designs, DBH AD-venue offers a wide range of art styles and mediums. Lose yourself in the intricate details of a hyper-realistic painting, or marvel at the bold colors and shapes of abstract sculptures. Whether you're a seasoned art enthusiast or simply looking to discover something new, there's something here for everyone to enjoy.
So come, escape, discover, and connect with the vibrant community of artists who call this virtual oasis home.
FINAL SHOWCASE
newart.city/show/dbh-advenue
INSTAGRAM
instagram.com/dbhadvenue
